Create Your Future in Digital & Social Media
The Graduate Certificate in Digital & Social Media at Kennesaw State University prepares students for in-demand careers in media and strategic communication.
Students gain hands-on experience in planning, writing and producing digital and social media content.
This innovative 100% online program provides flexibility for students looking to:
- Become a social media strategist.
- Become a social media entrepreneur or influencer.
- Create multimedia content that gets results.
Register now for Fall 2024!
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100% Online Learning
The Graduate Certificate in Digital and Social Media is a 100% online, asynchronous program, designed to meet the needs of students seeking advancement, career changes, or those wanting to expand their knowledge by entering a new career field.
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Program & Courses
The Graduate Certificate in Digital and Social Media is a 12-credit hour, four course program.
Courses are open to all graduate students and can be used to fulfilll elective credit in other graduate programs. Please see your academic advisor for details.
Classes are offered in seven-week sessions in fall and spring semesters. Two 7-week sessions are offered per semester.
Fall 2024 Course Offerings
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First 7-Week SessionSecond 7-Week Session
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COM 6100 Survey of Digital and Social Media
Dr. Amanda Weed
COM 6490 Topics in Social Media: Social Media Entrepreneurship
Dr. Elaine Venter
Become a Social Media Thought Leader
COM 6100: Digital and Social Media Content Strategy
This course examines theory and concepts relevant to social media. Along with emerging digital and social media theory, this course also explores the connection between foundations of media and communication as they apply to current situations, techniques, and trends. Students produce graduate-level research that expands the scholarly discourse in this area.
Become a Social Media Entrepreneur
COM 6490: Topics in Social Media: Social Media Entrepreneurship
This course explores the principles of social media entrepreneurship through a study of the evolution of professional branding and influencers on social media; integration of social media business management functions; and analysis of best social media marketing strategies. Students will study strategies for planning and managing professional branding and influencer ventures using digital social platforms. Key areas of focus include brand development; content strategy; audience engagement; digital marketing; and ethical business practices. Through critical analysis and practical applications, students will learn to leverage social media to build ethical and sustainable brands.
To register, please see the Kennesaw State Schedule of Classes.
For more information on curriculum, please visit the Kennesaw State Graduate Catalog.
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Nationally Ranked ProgramAffordable Colleges Online Rankings has ranked DSM Best Online Communication Programs (38th nationally). As a newer program we are very proud of this ranking and hope to continue in the coming years.
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Admission Requirements
- Completed online graduate application
- Official transcripts
- Personal statement
- TOEFL required for those without a degree from an English-speaking institution
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eTuition Rates Lower Than Ever!eTuition rate is listed here.
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