Create Your Future in Digital & Social Media

The Graduate Certificate in Digital & Social Media at Kennesaw State University prepares students for in-demand careers in media and strategic communication.

Students gain hands-on experience in planning, writing and producing digital and social media content.

This innovative 100% online program provides flexibility for students looking to:

  • Become a social media strategist.
  • Become a social media entrepreneur or influencer.
  • Create multimedia content that gets results.
  • Complete the certificate program in one semester!

Register now for Fall 2024!

 

  • The Graduate Certificate in Digital and Social Media is a 100% online, asynchronous program, designed to meet the needs of students seeking advancement, career changes, or those wanting to expand their knowledge by entering a new career field.

  • The Graduate Certificate in Digital and Social Media is a 12-credit hour, four course program.

    Courses are open to all graduate students and can be used to fulfilll elective credit in other graduate programs.  Please see your academic advisor for details.

    Classes are offered in seven-week sessions in fall and spring semesters. Two 7-week sessions are offered per semester.

    Fall 2024 Course Offerings

    • First 7-Week Session
      Second 7-Week Session
    • COM 6100 Survey of Digital and Social Media

      Dr. Amanda Weed

      COM 6490 Topics in Social Media: Social Media Entrepreneurship

      Dr. Elaine Venter

    • COM COM 6410 Digital Publication Design

      Professor Sarah Johnson

      COM COM 6200 Digital Media Law

      Dr. Josh Azriel

    Become a Social Media Thought Leader

    COM 6100: Digital and Social Media Content Strategy

    This course examines theory and concepts relevant to social media. Along with emerging digital and social media theory, this course also explores the connection between foundations of media and communication as they apply to current situations, techniques, and trends. Students produce graduate-level research that expands the scholarly discourse in this area.

    Become a Social Media Entrepreneur

    COM 6490:  Topics in Social Media: Social Media Entrepreneurship 

    This course explores the principles of social media entrepreneurship through a study of the evolution of professional branding and influencers on social media; integration of social media business management functions; and analysis of best social media marketing strategies. Students will study strategies for planning and managing professional branding and influencer ventures using digital social platforms. Key areas of focus include brand development; content strategy; audience engagement; digital marketing; and ethical business practices. Through critical analysis and practical applications, students will learn to leverage social media to build ethical and sustainable brands.

    Become a Digital Designer

    COM 6410: Digital Publication Design

    This course explores the nature and role of digital and print design through a study of visual communication theory; historical development of design; use of color, photography, and graphics; and the use of various graphic design software applications. Students learn to exercise control over messages through coordination of text, images, and strategic design while creating a portfolio of work acceptable for communication to internal and external organizational audiences.

    Become a Digital Media Law Resource  

    COM 6200: Digital Media Law

    Digital Media Law Certificate Badge

    This course provides an in-depth examination of the existing legal structure within which digital and social media operates, and the antecedent statutory and case law through which this structure has evolved. This course also addresses ethical concepts and considerations surrounding digital and social media. This course focuses on the First Amendment as it applies to free speech and the media, specific to online content. This course introduces students to different legal issues such as libel, disruptive speech, invasion of privacy, and copyright. It also teaches about different approaches to the First Amendment and how far freedom of speech and of the press goes in different legal scenarios. As a graduate course, students read several cases involving digital and social media. Students analyze texts and discuss the implication of law from theoretical and practical perspectives. Upon Completion of the Digital Media Law course, students will earn a the CSJ Digital Media Law Microcredential. Learn more here.

     

    To register, please see the Kennesaw State Schedule of Classes.

    For more information on curriculum, please visit the Kennesaw State Graduate Catalog.

  • Affordable Colleges Online Rankings has ranked DSM Best Online Communication Programs (38th nationally). As a newer program we are very proud of this ranking and hope to continue in the coming years.
    • Completed online graduate application
    • Official transcripts
    • Personal statement
    • TOEFL required for those without a degree from an English-speaking institution
  • eTuition rate is listed here.

Affordable Colleges Online Rankings has ranked DSM Best Online Communication Programs.

 

Affordable Colleges Online Rankings has ranked DSM Best Online Communication Programs.

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